REDTAG launches a chic and stylish Winter Collection
REDTAG, the region’s favourite homegrown value fashion brand, has rewritten
the rulebook for the value segment once again; with the launch of a Winter 2021 collection that will
delight customers with offerings that feature an eye-catching cosmopolitan and polished aesthetic,
across product lines.
The REDTAG Winter Collection for 2021 is guaranteed to cause a stir among its legions of loyal
customers. Featuring a breath-taking aesthetic that includes street-savvy winter fashions, and
homeware and furnishings that will add a touch of the superlative to any home, the popular value
segment retailer’s latest collections are setting a new bar that will reset customer expectations.
The fashion product line of the REDTAG Winter Collection 2021 showcases a layered, snug but
stylish look; ready to take on both the nip in the air, in the great outdoors, as well as winter days
spent sharing precious moments in-doors. Featuring an endless array of gorgeous warm jackets,
both fabric and synthetic, and retro-inspired knitwear for everyone in the family; flattering leggings,
trousers, and skirts, in denim and tweed; charming beanies and headgear, that will keep you warm
and looking like you just walked off a fashion shoot in Milan; the collection is the epitome of suave
glamour. If that weren’t enough, the collection also features tasteful accessories to brighten any
ensemble – from a selection of elegant handbags and backpacks to add a personal twist to your
look, to sturdy and season-approved footwear that will keep pace with your winter adventures. And
there’s no reason for anyone in the family to miss out. The REDTAG Winter Collection 2021 has
something for all ages, from adults and teens, to tweens and infants; as well as striking and voguish
plus size selections.
“Variety of selections has been the centrepiece of REDTAG’s Winter Collection 2021. We have put
together a diverse product line this year, for all age groups and style preferences. The selections that
we offer, along with our continued expansion for better brand accessibility, will put us on a new
growth trajectory and cement our position as the leading value fashion brand,” said Jitender Advani,
Head of Buying – Apparel at REDTAG.
The REDTAG homeware offerings, that are part of this outstanding Winter collection, will turn your
home into a picture-perfect haven of plush, welcoming grace. The collection offers shoppers
enchanting soft furnishings, bedding, rugs, bath linen, and more; in a design language that draws
the eye, but also creates an ambience of quiet sophistication. REDTAG’s collection of wooden,
wicker, and rattan furniture pulls out all stops, in creating a cultured and debonair look that will
delight connoisseurs of the good life; and the brand’s cutlery and tableware selections will turn any
gathering into an exquisite experience, and a memory that lingers.
“Everyone at REDTAG is looking forward to presenting our Winter 2021 homeware collections to
our customers”, said Mohammad Khalid, the Head of Buying – Non-Apparel at REDTAG. “Our design
teams have outdone themselves, and created a truly all-encompassing lifestyle statement, with
these offerings. Winter is a special time in the Middle East, with more cultural events,
entertainment, dining, outdoor activities, and socializing, than at other times of the year. We wanted
REDTAG’s Winter 2021 homeware collections to reflect the mood of the season, and go beyond even
the standards that we have set in the past. I believe we have succeeded in doing this, and we are
sure our customers will agree,” Khalid added.
With REDTAG’S ongoing brand promises – including the ‘Anytime-Anywhere Exchange’, ‘Find Your
Size’, ‘Fashion Stylists’, ‘Instant Gifts’, and ‘Free Home Delivery’ – the brand is continually striving to
show customers how much their support is valued. Part of the larger #WearASmile campaign, these first-to-market services in the Middle East have reinforced REDTAG’s position as a leading customer-centric brand in the region.
For more information, and to browse through REDTAG’s Winter Collection 2021, please click here.
